Business Education and Training

I’ve been wanting to put together some information for quite some
time pertaining to procrastination and how it can effect our window cleaning businesses.
It’s probably one of the biggest things I see that can effect a
person’s business in such a negative way.

For some people, procrastination is not just a word, it is a way of
life. But what exactly is procrastination? How do you recognize whether
or not you have a problem with it? How does a person go about
understanding whether the negative experiences that they are having in
life is the result of procrastinating?

First let’s take a look at the word “procrastination”. It is created
from the combination of the Latin words “pro” and “cras” which means
“for tomorrow”. When a person procrastinates, they are making a
conscious decision to put off ’til some undetermined future time
something that they have to do now. They may decide to keep putting it
off indefinitely or wait until the very last minute to begin the job.
Either way, life becomes stressful because of these choices.

If you are a member of the procrastination club, then you more than
likely have a big list of responsibilities that you have not gotten
around to or at the very least have made it a habit of beginning
certain jobs and activities at the last minute, in which the damage is
probably already done.

Read more at my window washing blog…

I’ve been wanting to put together some information for quite some
time pertaining to procrastination and how it can effect our window cleaning businesses.
It’s probably one of the biggest things I see that can effect a
person’s business in such a negative way.

For some people, procrastination is not just a word, it is a way of
life. But what exactly is procrastination? How do you recognize whether
or not you have a problem with it? How does a person go about
understanding whether the negative experiences that they are having in
life is the result of procrastinating?

First let’s take a look at the word “procrastination”. It is created
from the combination of the Latin words “pro” and “cras” which means
“for tomorrow”. When a person procrastinates, they are making a
conscious decision to put off ’til some undetermined future time
something that they have to do now. They may decide to keep putting it
off indefinitely or wait until the very last minute to begin the job.
Either way, life becomes stressful because of these choices.

If you are a member of the procrastination club, then you more than
likely have a big list of responsibilities that you have not gotten
around to or at the very least have made it a habit of beginning
certain jobs and activities at the last minute, in which the damage is
probably already done.

Read more at my window washing blog…

One of the most powerful and uncomfortable emotions that anyone can
experience is fear. It’s only natural to have a certain amount of
trepidation or fear in your window cleaning business, especially if you’re just starting
out, but if it’s not harnessed and channelled properly, I have seen it
literally cripple window washing businesses.

Fear disguises itself in the form of folks procrastinating, or being
“busy”. This kind of “busy” results in pushing papers around, sitting in front of their computer doing “stuff”, researching every little thing about the business
or their potential customers, too much time spent practicing on
windows, buying too many window washing supplies, etc. etc.

Obviously some of the above certainly needs to be done to set the
stage for a successful business, but I’ve seen these activities
stretch into months for some window washers. At some point, it’s time
to pull away from the computer, stop the researching, stop the buying
of supplies, lay down the practice squeegee, and “get out there” to
stir the pot.

A good example of this comes from a guy I use to speak with all the
time on the phone. Every time I spoke to him, it seemed he had a new
piece of equipment added to his collection, a new marketing piece
designed, or something else he needed to buy, instead of any news
about his actual marketing efforts.

He even sent me a bunch of photographs in the mail showing me his
great “stuff”. I saw the beautiful business signage on his van. I saw
the many different ladders. I saw enough window washing supplies to
supply 3 window washing companies. And I saw photos that he took of
houses in his target market that were ideal for his services. (cont’d at newsletter)

To continue reading about Fear and how to control it, visit my window washing newsletter…

One of the most powerful and uncomfortable emotions that anyone can
experience is fear. It’s only natural to have a certain amount of
trepidation or fear in your window cleaning business, especially if you’re just starting
out, but if it’s not harnessed and channelled properly, I have seen it
literally cripple window washing businesses.

Fear disguises itself in the form of folks procrastinating, or being
“busy”. This kind of “busy” results in pushing papers around, sitting in front of their computer doing “stuff”, researching every little thing about the business
or their potential customers, too much time spent practicing on
windows, buying too many window washing supplies, etc. etc.

Obviously some of the above certainly needs to be done to set the
stage for a successful business, but I’ve seen these activities
stretch into months for some window washers. At some point, it’s time
to pull away from the computer, stop the researching, stop the buying
of supplies, lay down the practice squeegee, and “get out there” to
stir the pot.

A good example of this comes from a guy I use to speak with all the
time on the phone. Every time I spoke to him, it seemed he had a new
piece of equipment added to his collection, a new marketing piece
designed, or something else he needed to buy, instead of any news
about his actual marketing efforts.

He even sent me a bunch of photographs in the mail showing me his
great “stuff”. I saw the beautiful business signage on his van. I saw
the many different ladders. I saw enough window washing supplies to
supply 3 window washing companies. And I saw photos that he took of
houses in his target market that were ideal for his services. (cont’d at newsletter)

To continue reading about Fear and how to control it, visit my window washing newsletter…